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The Importance of Doing Unscalable Stuff in Business
In business, it's crucial to prioritize doing unscalable tasks, especially when starting out. Even though these tasks may not generate immediate revenue, they provide valuable insights into customer pain points, messaging that resonates, product improvements, and conversion optimization. By engaging in unscalable activities, such as having calls with customers below the target price point, entrepreneurs can gather essential information that can significantly impact the success and growth of their business.