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197 - Build Your Personal Brand — with Daniel Priestley
The Futur with Chris Do
Personalized Customer Experience
- Understand your customer's interests to create custom experiences.
- Think of data as a humanizing thing, not just clinical information.
- Gather data to understand people's likes, dislikes, hopes, fears, and fascinations.
- Interact with customers based on this data to personalize interactions.
- Personalized conversations at scale are possible with enough data.
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