#161 - Club Playbook: Scaling email personalization (Charly Johnson)
30 Minutes to President's Club | No-Nonsense Sales
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Deposit Templates: Providing Value without Asking for Time
Deposit templates can provide personalization and consistency while still adding value to the recipient./nUsing external resources such as articles, podcasts, and webinars can help build credibility when creating deposit templates./nAsking for advice from internal and external sources can help identify useful content for your persona./nDeposit templates should be shorter and more concise than personalized emails and should start with a trigger personalization followed by the deposit information.
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