Netflix's Bela Bajaria on Finding The Next Global Hit
The Circuit with Emily Chang
Local Hits Lead to Global Success
The key to achieving global success is to first focus on creating a local hit. By starting with specific, authentic storytelling that resonates with the local audience, the content becomes more universally appealing. Making something that resonates locally, with cultural specifics and nuances, is the most important factor in creating successful content that can transcend borders and reach a global audience.
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