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Linda Boff, Global CMO at GE: Servant of Purpose

Building Better CMOs and Marketing Leaders

NOTE

Commitment Leads to Success

Committing wholeheartedly to a decision or goal leads to success and minimizes issues like gossip, backtalk, and lack of trust. Having a long-term perspective in a profession promotes clear thinking and pattern recognition, offering valuable insights and a deeper understanding of the business. Staying committed to a venture over time can yield fruitful results and bring a sense of satisfaction and accomplishment.

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