To optimize ad performance, experiment with various elements including different visual props, reenact successful ads with minor changes, reorder existing winning ads, and introduce visual filters and effects like black and white or high contrast. Additionally, changing fonts and captions can refresh the presentation, while altering the video's pacing and adding music enhances engagement. Reusing a successful hook in new variations can also amplify effectiveness. The central strategy is to fully leverage and enhance winning ads to exponentially increase their output.
"In the beginning, you just want to get flow through the system." In this episode, Alex (@AlexHormozi) shares marketing lessons learned from 13 years scaling and selling businesses. Tactics are relevant for everyone from those just getting started to seasoned marketers looking to optimize their funnel just a little more.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Follow Alex Hormozi’s Socials:
LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition