Why Distribution Needs to Come First | The Real Marketing Podcast
Distribution First
How to select Channels/Platforms for Content
When selecting channels for content, consider where your audience is and what platforms you enjoy using. It is crucial to prioritize platforms based on audience presence and personal enjoyment to ensure consistent content creation. Focus on your top three platforms, go all in on one, experiment with two others as time permits, and gradually expand. Hiring someone who enjoys managing specific platforms can also be an option to maintain a strong online presence. Recognize the importance of enjoying the platform you choose to effectively engage with your audience and stay consistent in content creation.
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