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#164: Jon Youshaei – Ex-YouTube employee shares the best growth advice (that you’ve probably never heard) [Greatest Hits]

Creator Science

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Short Form to Long Form: The Path of a Creator

To successfully transition into full-time content creation, developing long-form content is essential. While starting with shorter formats, such as text posts and cartoons, can build an audience, long-form content is crucial for driving real value and conversion, particularly from a brand perspective. It often generates more lucrative monetization opportunities through advertisements and other revenue streams. For those balancing content creation with full-time work, beginning with short-form content allows for experimentation and gradual learning, but long-form is ultimately necessary for sustainable growth and financial support as a creator.

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