Insights from the First Week of the DOJ vs. Google Ads Trial

The first week of the Department of Justice versus Google Ads trial showcased an efficient and rapid process, often referred to as the 'rocket docket.' Daily proceedings started promptly at 9 AM and ran until 6 PM, featuring testimony from multiple senior executives each day. Key witnesses included former Google employees, CEOs from major ad tech companies like Magnite and Rubicon, and executives from two publishing firms. An expert witness, a computer science professor from Carnegie Mellon, also contributed to the trial. This week marked the DOJ's case in chief, which is expected to continue for about two weeks before Google presents its defense.