
347: How to Write A Cold Email That Stands Out and Drives Action
Millennial Sales
00:00
Personalized Approach in Outbound Emails
The key insight here is to personalize outbound emails by adding a unique touch that resonates with the recipient. This could involve finding personalized reasons to reach out, being specific about the problem being solved, and adding individual flavor to the communication. The goal is to make the recipient feel like the email was specifically crafted for them. Additionally, sending follow-up emails that provide valuable insights rather than just pushing the product can significantly increase response rates. Even minor elements like a typo can sometimes humanize the interaction and lead to better engagement.
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