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Millennial Sales
347: How to Write A Cold Email That Stands Out and Drives Action
Feb 1, 2024
Learn essential strategies for crafting impactful cold emails, including starting with the problem and presenting a value proposition. Explore the controversy around including opt-out links in cold emails and the effectiveness of personalized content for government. Delve into the complexities of email deliverability and the use of GIFs and memes in sales communication for non-quantifiable services.
43:46
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Quick takeaways
- Start cold emails with problem-related questions for engagement.
- Personalize emails with tailored elements for higher relevance.
Deep dives
Effective Strategies for Cold Email Openers
Starting with a problem-related question can be a strong opener to engage the recipient's interest. It stands out and prompts the reader to think about their specific challenges.
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Listen to the best highlights from the podcasts you love and dive into the full episode