
179: The E-Myth Revisited by Michael Gerber
Bookworm
Developing a System for Marketing and Attracting Ideal Customers
Having a structured system for marketing and sales is crucial for growing and promoting a business. This system needs to consistently generate awareness, reach potential customers, and appeal to the right audience while repelling unqualified leads. Focusing on attracting a specific target market is more effective than trying to appeal to everyone.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.