Maximizing Broadcasting Rights for NBA Games

The NBA is focused on securing the best financial deals for broadcasting its games, with ESPN, TNT, and Amazon being current partners. The involvement of Google in negotiations is also anticipated. The league is not solely aiming for games on broadcast TV but is prioritizing revenue generation. The collapse of Diamond Sports influenced a shift back to broadcast television for local rights, emphasizing the importance of revamping the sports presentation model. There is a lack of clarity on the ESPN CFP deal, with an absence of information indicating ABC's involvement. This situation highlights the ongoing evaluation and reevaluation of broadcast television deals in the sports industry.