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How to Reverse Engineer Great Business Ideas (Sam Parr, The Hustle & Hampton)
Founder's Journal
Growth Strategies — Sam Parr
The key growth strategy discussed involves cold emailing, DMing, and getting customers on the phone to understand their needs and iterate the offering accordingly. By approaching customers with a sense of humility, curiosity, and a willingness to solve their problems, it creates an engaging and exciting dynamic. Building a network in the industry by asking for referrals and offering a discounted rate initially while promising to increase the price later if customers take a chance on the product creates a sense of urgency and value, leading to quick customer acquisition.
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