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The Cult of Fine Wine

Sounds Like A Cult

NOTE

Exaggerated vocabulary in wine descriptions

The vocabulary wine enthusiasts use to describe wine is often pretentious and absurd, with descriptions like 'notes of gooseberry, lavender, and caramel' and 'impertinent corrugated iron finish'. The elaborate language used infuses religiosity into the beverage, creating a sense of superiority through language since the liquid itself cannot do so.

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