Creator Playbooks  cover image

Meet The Marketing Genius Behind Steven Bartlett

Creator Playbooks

00:00

*ℹ️ thumbnail testing ℹ️DOACs pre-research testing ❗️✅use feedback+data to tailor offer *

Utilizing thumbnail testing for Facebook ads, the team conducts extensive pre-research to tailor topics for the podcast. They test around 100 thumbnails per episode with different facial expressions to determine the most engaging title and increase subscriber base by prompting subscriptions. By analyzing data like click-through rates and CPC, they identify key discussion points. Introducing a pre-research testing phase, they analyze audience interest in specific topics to shape conversations and post-production assets. The unseen meticulous work done in the background is attributed to the significant growth of the podcast, demonstrating a strategic approach for future growth and anticipating a substantial compound effect in the coming months based on past efforts.

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