Prioritize Products Over Profits

Building a successful company hinges on prioritizing the creation of exceptional products, with profit being a byproduct rather than the primary focus. This approach influences hiring, promotions, and meeting discussions. Anticipating customer needs before they recognize them is key, as customers may not articulate their desires accurately—highlighted by the anecdote of Henry Ford. Relying less on market research emphasizes the importance of innovation drawn from understanding unarticulated needs. The fusion of humanities and science is vital for fostering creativity and meaningful innovation.