EP. 82 | Alex Jordan - #1 McGrath Australia
Both Sides Podcast
Depth Over Breadth in Building Credibility
Focusing on depth rather than breadth by becoming a specialist in a specific area helps to establish credibility and profile in the real estate business. Being highly skilled is not enough; building a strong profile is essential to attract consumers. By starting small, dominating a market, and then expanding, growth becomes easier. The speaker currently oversees 10 suburbs with a core team of four selling agents.
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