Lenny's Podcast: Product | Growth | Career cover image

Strategies for becoming less distracted and improving focus | Nir Eyal (author of Indistractable and Hooked)

Lenny's Podcast: Product | Growth | Career

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Understanding Triggers and Distractions

Distractions are primarily driven by internal triggers rather than external stimuli. While external triggers such as notifications and environmental distractions account for only 10% of our distractions, a significant 90% stems from internal factors like boredom, loneliness, fatigue, uncertainty, and anxiety. Recognizing and understanding these internal triggers is crucial for overcoming distractions. To achieve focus and productivity, one must first master these internal triggers, as they can easily dominate one's attention if left unchecked. Following that, it is vital to allocate time intentionally for productive work, address and minimize external triggers, and establish preventive measures against distractions using structured pacts. This strategic approach underlines the importance of understanding the underlying causes of distraction before implementing practical tactics for improvement.

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