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The Launch and Misinterpretation of a New Music Discovery Feature
The redesign of the music app was met with mixed reactions. Some users were upset because they didn't understand the changes, while others felt it was a bad move. The goal of the redesign was to encourage users to discover new music and save it for later, rather than just consuming it. However, people mistook it for another TikTok-like feed. The challenge was to communicate the purpose of the redesign effectively. The app wanted users to spend less time on the feed and more time saving and listening to music. The ultimate goal was to create more user sessions in the future.