The landbe m. M, is the co founder of a primary care membership service called the landbe m,. And we do what we call a health care hospitality training with all of our tea members, all of our providers. She shares her top five ideas on how i think we can get there. The golden rule: Patients are entrusting us with their most precious resource, which is their health. Treat them the way you would want to be treated as the doctor, or you'd want your family to be treated. No one wins when we hold information like running a few minutes late, to ourselves. For extra credit, surprise and delight, how can we make this the best interaction