Quality Trumps Quantity in Online Course Creation

The surge in online courses in 2020 brought significant financial success, allowing businesses to serve more people. However, the market became saturated with everyone trying to sell courses. By 2022, many faced challenges selling their courses as the market weeded out those without a sustainable business model. Merely having a course does not equate to a successful business; a consistent lead generation strategy, a trusted brand and culture, and a strategic approach to offer placement are essential for success.