2min snip

The JRo Show cover image

Interview with XPEL CEO Ryan Pape

The JRo Show

NOTE

Scalability and Pricing Range of Paint Protection Film

The scalability of paint protection film allows it to be tailored from a small amount of coverage to full car protection, with prices ranging from $400 for minimal coverage to seven to eight thousand dollars for full car protection. The sweet spot in the aftermarket is full front protection, typically costing around two to two and a half thousand dollars, making up about 6% of the car's value. This pricing range caters to the enthusiast buyer segment in the aftermarket, reflecting the variety of markets, geographies, and labor rates involved.

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