*Tips for Direct-message Prospecting on LinkedIn *

One-on-one LinkedIn message script involves four parts: qualifying the prospect with a question, offering free content as a value, seeking permission to send, and taking off the pressure/nAsking a question to qualify the prospect ensures that they are interested in your topic and saves time/nOffering a free book, demo, or webinar in exchange for a Yes or thumbs up response helps build a relationship with the prospect/nBeing friendly and taking off the pressure allows the prospect to be in control and doesn't create a stressful situation