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How to lead successful cultural transformation, with Lloyds Banking Group's Tanya Evans

Think with Google Firestarters

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Transform Culture to Enhance Customer Outcomes

Implementing a culture change within organizations requires a strategic approach that leverages storytelling and symbols, with a focus on four core levers. A dedicated culture dashboard has been developed to effectively measure this change through three key pillars: performance enhancement via a coaching culture, readiness for change to address resistance often found in longstanding organizations, and tracking customer outcomes to ensure positive impacts on those served. By continuously monitoring these aspects, organizations can facilitate meaningful transformations that lead to better customer service and overall effectiveness.

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