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#370.5: Derek Sivers on Developing Confidence, Finding Happiness, and Saying “No” to Millions (Repost)

The Tim Ferriss Show

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Personalized and Quirky Automated Emails

Personalized and quirky automated shipping emails with a touch of personality make customers feel like there are real people behind them. This leads customers to engage by replying back, sharing the email with friends, and even posting it on their blogs, creating a buzz around the brand.

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