
Q&A with Tommy - Crafting Smarter Business Moves with Data and Analytics
The Home Service Expert Podcast
Understanding the Finances and Marketing of Your Company
Understanding the finances of your company is crucial to understanding marketing. Many companies and owners lack a good grasp on concepts such as attribution, tracking numbers, call rail, UTM parameters, and Google my business, which are essential for attributing and tracking marketing efforts. It is important to educate yourself on these concepts and implement them in your campaigns.
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