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The Science Behind Episode Titles That Attract Listeners | Courtney Elmer

Podcasting Made Simple

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Engage by Addressing Pain, Not Just Benefits

Podcasts must prioritize the listener's perspective by avoiding two critical mistakes. First, hosts often believe that great content alone will attract listeners, yet they overlook essential elements that make the content truly engaging. Second, successful titles and episode descriptions focus on resolving listener pain points rather than merely highlighting benefits. Audiences seek solutions to their pressing issues, making it vital to address the specific problems they face to enhance engagement.

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