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Hugh Dubberly on Design Models

The Informed Life

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Product Market Fit Is All About Interaction With Users and Other Stakeholders

With the rise of computers and networks, the idea of finishing something has changed in the information revolution. Software products are constantly evolving, so designers are no longer finished with their work. In Silicon Valley, there is a belief that waiting to ship a product until it feels finished is a disaster. Achieving product-market fit involves interacting with customers over time and embracing change. Designers are actively involved in conversations with customers and stakeholders.

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