To get people to connect with you, it is essential to offer something unique and different rather than imitating others. Spending time doing research, understanding market trends, and identifying what excites people can help in adding a unique element to the conversation. This process requires deep digging, observation, and patience, as it might take months to figure out the right strategy. By finding a niche within a market and ensuring its sustainability through key questions like the market's interest and potential, one can set a strong foundation for future business success.

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