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#179: Justin Moore – A step-by-step strategy to get anyone sponsored, regardless of audience size.
Creator Science – Learn from today's top content creators
Importance of Contract Templates in Influencer Brand Deals
In influencer brand deals, having a contract template is crucial. Larger brands typically have a boilerplate contract approved by their legal team which they send to influencers. Conversely, smaller brands might lack a contract and resort to informal agreements like email threads or direct messages, which is not advisable. To maintain professionalism, it is recommended for influencers to hire a lawyer to create a boilerplate contract template with details like the statement of work, deliverables, usage rights, exclusivity, and other protective clauses. The appendix of the contract can be customized for each deal to specify the deal dynamics.
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