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LinkedIn Ads for Personal Profiles: Strategy, Funnels, and More

Social Media Marketing Podcast

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Maximize Reach with Thought Leader Ads

Personal profiles offer two main ad types, essential for building effective ad funnels. The thought leader ad type focuses on boosting posts from an individual's personal profile, allowing for enhanced visibility. Types of posts eligible for boosting include single image posts, video posts, text-only posts, and link posts. It's important to note that only single image posts qualify for boosting as the algorithm does not support multiple images. Currently, document posts and event posts cannot be boosted, making it crucial to select the appropriate format to maximize reach and engagement.

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