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Why I Changed My Mind About Distribution (& you should too)
Distribution First
The Importance of Distribution in Content Marketing
Content distribution should be a priority in marketing. Many companies create too much content without a clear distribution plan. By focusing on key channels like LinkedIn and email, and creating quality posts that resonate with the audience, companies can make a bigger impact with less content. It's like budgeting - you need intentionality and a plan to make the most of your resources.
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