
SPI 831: How to Find a Winning Strategy with Seth Godin
The Smart Passive Income Online Business and Blogging Podcast
Promote Your Work
Summary: Seth Godin emphasizes focusing on creating valuable work and having meaningful conversations about it to promote your book or product. He encourages discussing how to improve things and make them better through your work. Instead of seeking traditional employment, focus on defining your job and serving others. Insights:
- Sharing ideas and sparking conversations about your work is more valuable than simply selling copies.
- The goal is not just to complete a task, but to understand your purpose and how it serves others.
- Instead of looking for a 9-to-5 job, concentrate on defining your role and making a meaningful contribution. Proper Nouns:
- Seth Godin: Author and marketing expert, encouraging meaningful conversations about strategy and making a difference.
- Pat Flynn: Host of the Smart Passive Income podcast, interviewing Seth Godin about his book "This Is Strategy."
Research
- What are some effective ways to start conversations about my work with people I care about?
- How can I identify and define the specific audience who would most benefit from my work?
- What are some alternative approaches to traditional employment that align with my skills and values?
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