4min snip

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This Is How the Food Industry Is Preparing For a Post-Ozempic World

Odd Lots

NOTE

Exploring Changes in Food Preferences of individuals on Ozempic and AOMs

Individuals on Ozempic and other AOMs often experience a shift in food preferences, with many reporting reduced cravings for sugary sodas, salty snacks, and animal proteins like beef. Instead, they gravitate towards lighter and healthier options such as fruits and vegetables. Some even mentioned craving cucumbers and carrots over chips, illustrating a significant change in cravings and resulting caloric intake. This change in food preferences seems to guide individuals towards healthier eating habits, leading to a substantial reduction in daily calorie intake. Additionally, these individuals expressed a disinterest in foods they used to love, suggesting that attempts by the food industry to enhance the appeal of unhealthy foods may backfire. The profound impact of these medications is evident as individuals focus on making their reduced calorie consumption more meaningful by prioritizing interesting and delicious yet lighter food options.

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