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The Importance of Studying Creativity and the Rise of Thinking Machines
Guilford gives a speech advocating for the study of creativity and the need for innovation. He believes that as computers automate most brainwork jobs, creative thinking will be the only distinctly human trait. Guilford wants to remove the romanticized ideas of creativity and explore it scientifically. As a psychometrician, he is waging a disciplinary battle in the field of psychology.