The Rise of Non-Alcoholic Beer

The two leading brewers in the beer industry have faced a 17 percent market share drop, with beer sales expected to decline to their lowest level in over two decades. Non-alcoholic beer, particularly from Athletic Brewing Company, is gaining popularity, being the fastest-growing beer category. Athletic brewing's non-alcoholic beer is reportedly tasting like real beer and is even the top-selling beer at Whole Foods, surpassing beers with alcohol content.