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The Game w/ Alex Hormozi cover image

The Business Formula: Acquiring Customers Profitably, Goal-hitting Offers, & More…(with Tanner Chidester) Pt.2 - Aug '21 | Ep 443

The Game w/ Alex Hormozi

NOTE

Five Checkboxes for Choosing a Business

There are five checkboxes that the speaker looks at for business/nUnique factor can be a unique story or something which only the business can do/nThe expense of the product is relative to gross profit rather than absolute pricing/nSticky air refers to the fourth checkbox where there are no marginal costs involved/nIntegrity and long-term mindset of the management is important for successful business

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