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Lenny's Podcast: Product | Growth | Career cover image

How to tell better stories | Matthew Dicks (Storyworthy)

Lenny's Podcast: Product | Growth | Career

The Importance of Transformation in Storytelling

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Focusing on moments of transformation in storytelling allows the audience to connect to the story on a universal level. Reporting on daily experiences may not create connections, but discussing change increases the universal appeal of the story, making it relatable to a wider audience, regardless of their specific roles or experiences.

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