Culture is important and can be like a flywheel, but it requires consistent effort to maintain
Having a strong culture leads to selection bias, as people who don't align with the culture are not present
Validating the reasons why people are in a certain culture is crucial
Identifying the touchpoints and what it takes to achieve success is essential
Being impatient for excellence drives effective leadership
Eric Schmidt, Angela Ahrendts, and Dara Khosrowshahi — three legendary culture-setters — sit down with host Bob Safian to discuss how they’ve built and rebuilt great cultures at Apple, Uber, Google and more. Recorded live at the Masters of Scale Summit in San Francisco, the conversation delivers surprising stories, and counterintuitive lessons on authenticity, making mistakes, and how to build a unique culture that’s right for your business.