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Effectiveness of Twitter Ads for Newsletter and Course Acquisition
Twitter ads can be highly affordable and effective for targeting specific niche or professional audiences, such as startup newsletters, AI newsletters, and finance newsletters. The success of Twitter ads is dependent on the relevance of the audience to the platform. If the audience is on Twitter and the content is relevant, the ads work well to acquire subscribers for newsletters or buyers for courses. However, if the audience is not active on Twitter, the effectiveness of the ads diminishes. Using a conversion campaign is essential for achieving successful outcomes with Twitter ads. It's crucial to consider the budget and the presence of the target audience before leveraging Twitter ads for acquisition.
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