The resistance to change among football owners and coaches is not due to stupidity but rather high thresholds developed from long-standing success. To incite change in established groups, a radical individual must lead the way. Radical thinkers in fields like football and basketball, such as Richard Thaylor and Berries and Chinan O Nuaku, are rare but essential to challenge conventional norms and drive innovation. Personal backgrounds, like being an offspring of Rickbury or having a family from another continent, can influence willingness to try unconventional approaches.