The Calculus of Fun (Ep. 3)
Gamecraft
In-App Purchases Revolutionize Mobile Gaming
The introduction of in-app purchases, not the iPhone, was the pivotal factor that transformed the mobile gaming industry. In-app purchases, coupled with the free-to-play model, orchestrated a significant shift in the way games were monetized, with Apple's platform providing the necessary infrastructure to enable the widespread adoption of free-to-play mobile gaming.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
