160. Rethinks: How to Communicate Your Gameplan
Think Fast Talk Smart: Communication Techniques
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Strategy is Collective and Dynamic
Strategy within an organization is a collective responsibility that evolves continuously, rather than merely a top-down directive. Effective strategy requires active involvement from everyone, as it should not be merely a document to be archived. Instead, it should be viewed as a 'strategy argument'—a cohesive explanation detailing the assumptions and activities that lead to the creation and capture of economic value. This approach transforms strategic discussions from rote applications of frameworks to meaningful conversations about practical investments and their impact, fostering a deeper understanding of what contributes to success.
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