My First Million cover image

#194 with Justin Mares - The 4 Types of Side Hustles and how to launch a $100M DTC brand

My First Million

NOTE

Opportunity for founders and the benefits of raising money

Creating a compelling opportunity for potential founders by providing a solid foundation without the financial risk allows them to focus on the business. Raising money for a business like Kettle and Fire was beneficial as it provided financial security, allowed for the network to be diversified, and enabled the hiring of a high-caliber team to drive better business outcomes.

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