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No Nonsense Leadership cover image

#0083 - Ryan Lysne - Amazons product development process

No Nonsense Leadership

NOTE

Experimentation is part of every launch

In the next step, we will complete final fixes and set up the experimentation process. This involves identifying how to trigger the experiment, reviewing customer flows with an experienced experiment expert, and analyzing success criteria. We are cautious with experimentation due to possible issues with our system. We also consider whether we are testing performance or conducting a customer behavioral experiment to determine potential value.

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