
Episode 285: Beyond the Dollar: Crafting the Right Sales Compensation Plan with Reese Bacon
The B2B Revenue Executive Experience
Extracting Value in Sales Effectiveness
Sales effectiveness involves helping sales leaders maximize value from the sales organization, tailored to each company's unique business context. This includes understanding the company's culture, philosophies, strategy, processes, and systems. It entails working closely with CEOs to ensure the extraction of optimal value, benefiting shareholders or stakeholders in private companies.
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