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The Man behind Alex Hormozi's Sales Team with Josh Lyons

Entrepreneurs on Fire

00:00

Development Before Sales Success

A company requested training in closing sales from the speaker despite already being a significant company. The training focused on internal factors such as the team's state, energy management, and clarity on goals, rather than sales techniques. By addressing deeper personal issues influencing the team's work, the speaker helped them achieve the highest close rates in over a year within eight weeks. This approach contrasts with typical sales training tactics, emphasizing the importance of addressing personal problems that manifest in business challenges.

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