Connect and Conquer: Use Targeted Strategies to Amplify Visibility

In the early stages of content creation, expect limited visibility as initial posts often reach only a handful of connections, many of whom may not be potential customers. To overcome this challenge, leverage targeted strategies. First, utilize relevant hashtags to tap into smaller, focused groups that align with your ideal customer profile (ICP). This approach helps in connecting with engaged audiences. Second, proactively expand your network by reaching out to individuals who fit your ICP, dedicating time each day to connect with potential customers. This dual approach enhances content exposure and builds a more receptive audience.