Justin Welsh - Content Systems (Content Legends Virtual Series)
The Marketing Millennials
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Marketing in SaaS Companies: Niche Down and Bring a Non Obvious Solution
Marketing in SaaS companies requires a non-obvious approach/nThe intersection of niche targeting and providing a unique solution leads to a non-competitive brand/nBuilding a significant audience and gaining fans allows for expansion into other interests over time/nPatience and starting with one focus area is more effective than being multifaceted
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